For many local searches the Google Business Profile appears before any website. A complete, accurate profile is free and often brings more calls than the site itself.
Claim and verify it
Search for your business name, claim the listing and complete the verification Google asks for. Use the same name, address and phone number that appear on your website.
Fill in everything
Incomplete profiles lose out to complete ones.
- Choose the main category carefully
- List every service you offer
- Add opening hours and holiday changes
- Upload real photos of your work and premises
- Add your website and a booking or WhatsApp link
Ask for reviews the right way
Ask happy customers to review you, reply to every review politely, and never pay for or write fake reviews. Google removes them and can suspend the profile.